Join us for another exciting instalment in our Seller Spotlight series, where we celebrate the array of talented independent designers selling in our marketplace. In this edition, we chat with Natasha from Ptashka.
I’m a master of economics and I worked in a bank for five years. But then I decided to quit and do what I really love – design and art. And now it is my full-time job.
In my spare time, I like to draw animals, anime, or cartoon characters with watercolors on paper and then give it as a gift to my friends or family.
What is your favorite product to design, and how did you discover it as a niche?
My story with Design Bundles started in October 2020. I heard about this site from my friend Eireen from Eireen’sArt, who is also a designer. Back then there was a referral program and she invited me to create my own shop on Design Bundles.
At that time I was creating only vector pixel art style graphics and selling them on stock websites, and I tried to sell pixel art on Design Bundles. For several months I only had one sale, but I did no promotion of my works or anything else to increase sales in my shop.
My friend Eireen told me about paper cutting, and I gave it a try - In the first week, I had over 15 sales. Although I have been creating paper crafts for only three months, I am very excited about doing this and want to create more and more.
How would you describe your style?
I do not follow any specific style, I change it gradually depending on the new things I learn and people’s preferences.
What (or who) inspires you to make new designs?
Most of my ideas come from the things that surround me. Nature is the main source of inspiration, as you can see from my artworks. Other artists and their works on different websites also inspire me to create new designs.
Image credit: Ptashka's ‘Gnomes SVG Layered papercut, Paper cut, 3D Gnome Shadow Box.'
Besides, I appreciate how the Design Bundle company supports all the artists. It is very important to know that the team will always help you if you have any questions or problems. It inspires me to create so much more for this platform and its customers.
What does a typical day look like for you behind the scenes?
Design is my full-time occupation, so my days are very busy with creating new artworks. I work from home and my day starts at 7 AM. In the morning I like to read the news, respond to customer’s messages and just browse different sites looking for new ideas.
If I do not have an urgent project to work on, I can draw what I want all day long when I have inspiration. In the evening, I usually upload my new artwork on the website and after that go for a short walk. And this is how my working days go by.
What is your designing tool (or tools) of choice?
I am drawing with a mouse, so all my designs are created on my laptop with Adobe Illustrator-like software. My dream is to get a big iPad so I can create new designs with a stylus pen.
What’s your best-selling item?
My best-selling item is one of my first works of paper crafting - Butterfly Paper Cutting. I think butterflies are very beautiful and gentle creatures. I like to see them in designs I create and I think a lot of people like them as well. That is why you can often meet butterflies inside my designs.
Image credit: Ptashka's ‘Layered papercut, Paper cut, 3D Butterfly SVG Paper Cutting.’
What's something you wish you knew when you started designing?
I wish I knew it wouldn't be so easy to guess what exactly customers like. But Design Bundles helps me with this because I can see how many people add a particular item to their cart and this shows me design trends and customers’ preferences.
What tips do you have for any new designers wanting to start selling?
I always try to learn more about the reasons for successful sales, so I have some experience to share with new designers:
To upload artworks regularly (every few days). This will increase your sales, as you appear more often in new products on the site.
Do not hesitate to ask for advice or help in the Designers Community Group on Facebook, they will always support you in the same way as the Design Bundle team.
Follow the trends, see the most popular designs, and pay attention to how the author or shop makes their previews and product descriptions.
Set competitive prices and discounts more often – customers love sales.
Promote your products in groups on Facebook, Pinterest, Instagram, and on other platforms - the more ads, the better.
Do you have any future goals for your Design Bundles shop?
I have lots of ideas for my shop on Design Bundles. At the moment my priority is to create more bundles for less because I have noticed that people love to buy those.
Thanks so much, Natasha, for taking part in the Design Bundles Seller Spotlight series. We loved learning more about you, your creative process, inspiration, and top tips. And a big thanks to our wonderful readers and designer community. Stay tuned for the next installment of the Seller Spotlight series.